Saturday, January 26, 2013

Favorite Label Friday January 25, 2013

Oh yes. I do. I do buy things just to have that label. Not a fancy-schmancy label...tho, I don't hold it against a label or a thing if some nose-in-the-air has their name on something....
I love this one!
Truth and Soul.

Sooooo 70s. Peace. Love. Truth. Soul. Big sun and the Moon and the Stars. Look at that font...bubbly and fun. In between listening to The Carpenters and Sly and the Family Stone, us flower children and hippies were busy saving the world and making it better for all of the peoples. We got sold out by Ronald Reagan and the Republicans for the last 30 or so years...but Good Times, Equal Rights and saving the planet for our survival is now Back in style, Back in the knick of Time.



And the sweater is so fantastic! Styled like it's 30s, but made in the 70s in that neato blend known as Space Dye of the time, or simply, heathered, or multicolors.....
this one blends rust and green yarns in this Purl stitch  turtleneck, with 30s style deep ribbed cuffs and waistband.

Here's another 70s style...this is from the "FUN" 70s...party, disco, and slinky sexy dresses. This gathered ruched number recalls the glam gowns of the 30s also. Yup, the 70s was the 30s and 40s done all over again...with a groovy twist, in modern fibers for easy care.

Hey look.......Easy Street Fashions!
Getting yourself to Easy Street was a real big deal in the 30s and the 40s as you can imagine...The Depression, Prohibition, and the threat of looming war....and then...war. Dreams delayed, and soldiers fighting overseas.


The vintage 70s long empire dress with wide straps....and a deep neckline, has a sexy gathered bodice and is reminiscent of the 40s glam gowns.
So very....1970s Halston and the Disco.


The 70s colors repeated the earthy colors of the 30s too.....brown, moss green, shades of orange......rust, peach, pumpkin and earth tones of tan, khaki and caramel....

These 2 skirts ....both in earthy autumn tones, are from the same company, but the labels changed with the times...starting out more traditional, with a very charming logo...then later, it got more whimsical with a swirly font..... I find this interesting because, Copley Square , named for painter John Singleton Copley, is a public square in Boston's Back Bay neighborhood, in a conservative locale.... and the older label, here, reflects the timeless classic style, with is simple font and spare yet detailed logo of high rise buildings with their high rise windows!




this wool skirt is charming with perma pleats...The wool blend plaid is a rich blend of coffee brown, rust, tan, camel and pumpkin. Shaded ombre rainbow plaid...not boring!


But later on in the 70s, teals, blues and dark browns came into style...and the label changed....Simple yet fun...and still traditional, and also cheaper to make, with much less detail than the earlier 70s Copley Square Ltd label.

Another change....the earlier 70s skirt has a red, white and blue UNION label, while the late 70s skirt doesn't. As Unions came under attack, and US jobs moved overseas, Americans lost good benefits, good wages, and still kept on producing excellent quality goods as much as they were allowed to by the bean counters and CEOs.




A classic with its charming perma pleats...The wool blend plaid is a rich blend of coffee brown, rust, tan, camel and dark teal.


Later 70s clothes are often darker colors and jewel tones....turquoise, teal, purple, burgundy, berry, and ruby.
Here's a delicious purple velvet blazer....The label is College Town, a venerable Massachusetts label that started making college girl clothes in the 50s when post-war "girls" started entering college in big numbers.

I see a logo with Hearts and Arrows....follow your heart...follow your dreams!


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